Founding Mothers
Welcome to Founding Mothers, the podcast about the intersection of motherhood and the founder experience. Each week, we share stories of powerful women who are building companies and raising families at the same time.
Join us to gain insight into the wins, the doubts, the pivots, and the lessons they have learned along the way.
To sponsor the podcast, please email brands@foundingmotherspod.co
To appear as a guest, please email guests@foundingmotherspod.co
Founding Mothers
07: Building Consumer Confidence Through Transparency, with Lanning Ardente
In this episode, Lanning Ardente, CEO and founder of Sorette, shares her journey of creating a platform aimed at helping mothers navigate the overwhelming world of product choices. Lanning discusses the challenges of motherhood, the importance of ingredient transparency, and the need for a supportive community.
She also emphasizes the non-judgmental approach of Sorette, which aims to empower mothers to make informed decisions without feeling pressured. The conversation also touches on the significance of building trust between brands and consumers, especially in the context of wellness products.
Disclosure: Balu Belz is a proud investor of Sorette.
Learn more about Lanning's work here: https://shopsorette.com/
Connect with Sorette:
Instagram: https://www.instagram.com/shopsorette
Connect with Lanning:
Instagram: https://www.instagram.com/lanningardente
Thanks to OMA for supporting this episode. Try it yourself at omanaturalfood.com and get 15% off with the code: FMPOD
Follow the Founding Mothers podcast on social media:
- Website: https://www.foundingmotherspod.co/
- Instagram: https://www.instagram.com/foundingmotherspod
- LinkedIn: https://www.linkedin.com/company/foundingmothers
Subscribe to the newsletter:
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Connect with the host, Balu Belz:
- Instagram: https://www.instagram.com/balubelz
- Linkedin: https://www.linkedin.com/in/balubelz/
